Client: semper natura
industry: beauty, health care
scope: branding, advertising campaigns
Semper Natura is an exclusive collagen-containing pharmaceutical product designed specifically for golfers. It is an innovative formula, created to support and protect the body of professional and amateur golfers.
We had the pleasure of developing a visual identity from scratch for this brand along with the brand store project. The signet ring designed by us is a combination of the letters S and N - creating the sign of infinity. The colors are a classic combination of black and gold. The whole reflects the luxurious character of the product and the brand.
Pattern is a repeating infinity sign intertwined with a logo. Duplicated circles bring to mind the texture of a golf ball.
LIMITED SERIES PACKAGING
The minimalistic yet sophisticated design of the limited edition packaging consists of clean lines, a discreet logo and subtle golden accents. Every detail has been designed for a luxurious and unique experience. Made of the highest quality materials, such as chrome-plated steel or delicately finished with soft, velvet leather accents, they surprise with their unique texture and pleasant to the touch finish.
As part of the project, standard versions of packaging were also created - classic tablets with tablets in a cardboard package and a bottle.
The Brand Store on the golf course is one way to distribute the product. Inspired by the shape of modernist garden gazebos, it emphasizes the luxurious level of the products sold. The blocks interpenetrating at different levels allow the structure to fit into the surrounding landscape, and the Brand Store, as a place to relax and serve refreshing drinks, encourages you to relax and unobtrusively invites you to familiarize yourself with the company's offer.