peira

branding

Creating spaces that blend innovation, comfort, and style, offering exceptional living environments that evoke desire and build a unique sense of place.

The project for PEIRA, a producer of modern residential complexes, involved comprehensive visual identity and the creation of various marketing materials.
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Łososiowa Osiedle is another investment under the PEIRA brand. Its logo was inspired by the real estate, perspective, and the titular salmon. To ensure an elegant and subtle presentation, we incorporated the rhythm and color of salmon flesh into the structure of the property.

In the project for the new residential complex, we create a visual identity along with basic collateral, but we also have typical graphic materials for the real estate industry on our to-do list, such as floor plans, apartment cards, and advertising banners.

claim

The location near Park Zdrowie, greenery, tranquility... We combined the keyword "health," which refers to both the aforementioned park and a lifestyle, with the "II" derived from the name of the residential complex. Minimum words, maximum content — “Double Dose of Health!”

key visual

Another investment we had the pleasure of promoting was Osiedle Oskar, inspired by the name of the developer's son.

We decided to base the entire Key Visual on a childlike theme, both visually and psychologically, drawing on the joy and playfulness of childhood.

Our goal was to present the new development not just as a place to live, but primarily as a place for happy living.

The motif of a boy running with a kite, along with the kite itself, became the central element of the entire promotional campaign for Osiedle OSKAR.

Graphic Materials

For each investment, we prepared all the necessary graphic materials, such as investment catalogs, folders, roll-ups — everything that helps reach the awareness of as many recipients as possible.