MStudio
2024
CLIENT: MSTUDIO
INDUSTRY: ARCHITEKTURA WNĘTRZ
SCOOP OF WORK: BRAND IDENTITY, CREATIVE DIRECTION,
PRODUCT, WEBSITE, DIGITAL DESIGN
Select clients
Domy Klimatyczna is a premium housing development by Peira, consisting of six modern houses located on the edge of the Łagiewnicki Forest. The project combines closeness to nature with the comfort of contemporary living — ideal for those seeking both tranquility and functionality.
see website ->
Challenge
The task was to position Domy Klimatyczna as a unique, premium development that stands out from standard real estate offers. The brand needed a strong identity and engaging digital presence that would emphasize the connection between nature and modern lifestyle. The communication had to appeal to diverse audiences — those who value peace and greenery, and those looking for modern solutions and convenience.
Solution
We designed a dedicated website that makes exploring the investment intuitive, aesthetic, and inspiring. To bring the vision to life, we produced a 3D animated video showcasing the houses and their natural surroundings, as well as high-quality visualizations of interiors and landscapes. A complete visual identity was created, including logo and key visuals, giving the project a distinctive and premium character.

Alongside branding and design, we ran multi-channel campaigns: display and Google Ads, tailored graphics highlighting interiors, green areas, and the estate’s atmosphere, as well as holiday campaigns with custom voicebranding. We supported the sales process with newsletters, pop-ups, and email campaigns that communicated progress updates, special offers, and encouraged direct inquiries.
Brand Identity
The logo directly references the mill – the place where it all began. It symbolizes the heart of family heritage, the rhythm of work, and tradition passed from generation to generation. The accompanying claim, “Flour that connects generations,” reinforces this message, showing that Szadek Mill’s product is more than just flour – it is a symbol of shared history and everyday family life.
Brand Identity
The logo directly references the mill – the place where it all began. It symbolizes the heart of family heritage, the rhythm of work, and tradition passed from generation to generation. The accompanying claim, “Flour that connects generations,” reinforces this message, showing that Szadek Mill’s product is more than just flour – it is a symbol of shared history and everyday family life.
Brand book
As part of the project, we also developed a comprehensive brandbook for Striking Eagle. It clearly defines the rules for using the logo, color palette, typography, and key graphic motifs such as the 38-degree angle. The brandbook ensures visual consistency across all applications – from digital communication and animations to printed materials and industrial presentations. It became a practical tool for HSV’s team, allowing them to maintain a coherent identity in future projects and marketing activities.
Results
The rebranding and digital assets positioned Domy Klimatyczna as a premium housing brand, instantly differentiating it from typical real estate projects. The website and 3D animations created a compelling narrative, allowing potential buyers to imagine themselves living in the space. Marketing campaigns significantly boosted website traffic and lead generation, while newsletters and pop-ups improved client engagement and contact collection. Emotional campaigns, including seasonal voicebranding, strengthened brand recognition and built a deeper connection with the audience.
24h
FIRST SALE CLOSED
Results
The project gave Ikabud a modern and consistent identity that strengthened its position in the industry. The eBook became a flagship product that educates and inspires, while the new website, visuals, and social media direction built a unified and trustworthy brand presence. Today, Ikabud stands as a company that not only builds structures, but also builds trust and lasting relationships.
Our process combines strategic.
Our process combines strategic thinking and creative exploration, ensuring every project feels authentic and moves your brand forward.
dr Grzegorz Sobieraj
Doctor