Key Visual

Key Visual STEP BY STEP:

Uniqueness:

Key Visual should stand out from other visual elements. A unique style, color scheme or composition is key.

Reprezentacja treści:

It should reflect the main themes, ideas and values associated with the campaign, product or event.

Comprehensibility:

Key Visual should be easily understood by the target audience. It must convey information clearly and effectively.

Consistency:

Key Visual should be consistent with the overall image of the brand or campaign. The use of identical or similar graphic elements in different advertising materials builds a unified image.
Key Visual is a graphic representation of the key visual elements of an advertising campaign, product or event. It serves as the central visual element to communicate the core values, style or message of a brand, product or event.
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